How To Build Your Personal Brand

James Schramko here. Today, the concept of stock value.

I’m talking about your personal brand, your stock value in the marketplace. And I think if you take a long-term approach, the stock value methodology is a good way to do things. So rather than taking a quick payoff, it’s like a ramp and then bank-type stock where it’s so driven up and then cashed out, think long-term, blue chip sort of stock value.

You’ll know your stock value when you walk into a room at an event or when you send out an email offer and people respond to it favorably. When you have people coming to you via reputation because they’ve heard only good things, then you have a good stock value in the marketplace.

Things that will erode a stock value is if you have bad reports, negative press, if you send way too many emails, for example, if you are too controversial on social media and you turn people off, these can erode your stock value. You can see from leaders of governments, they’re constantly under attack from critics and journalists and the public. And other countries their stock value goes up and down and they’re quite volatile.

So if you want to improve your stock value in the marketplace, just have integrity. Act with values, be considerate of your customers, be respectful as a human being, and watch your stock value increase. And over time, and remember it is a long game. This is not a five-minute dash. This is a long game. Over time, as your stock value rises, you’ll find that business and, in fact, life become much easier.

I hope you’ve enjoyed today’s concept. I’m James schramko and this is jamesschramko.com.

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