James Schramko here, and I want to share with you a simple idea that can help your conversions. The simple idea is to simply build up demand for your product or service and then open it once you have sufficient demand with a deadline, and I usually do this with a waiting list.
A waiting list is a great way for you to control the frequency of new people coming into your product or service so you can give them a great experience. And a product or service that is on a waiting list can sometimes be viewed as more valuable to the audience. And when you open it up, you can actually stage the way that people get information so that by the time they’re ready to buy, they know what it is, who you are, how much it costs, how it works, what they can expect, who this is not for, and they can move through. And you can seamlessly onboard people because you’re already at the same time that they’re ready.
So, you’re synchronized. You’re both up to speed. So, try a waiting list and see if it improves your sales.
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