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00:15 – The No. 1 traffic method
00:50 – Where to find it
01:07 – Highly recommended step
01:29 – What makes it evergreen?
02:56 – A modern version
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Prove you’re an expert. [Click To Tweet].
Get more leads. [Click To Tweet].
Your signature is powerful. [Click To Tweet].
This one is sitting right under your nose and some people use it well, some people don’t use it at all. I wonder if you can guess what it might be. This is so powerful.
No.1 traffic method
This one is one of the number 1 traffic methods that I’ve used of all time and it is highly targeted. It’s extremely easy to use. It is scalable and it’s evergreen. So I’m not sure if you’ve guessed what it is yet. But you’ve got access to it and I encourage you to play with this and test it because it’s just so powerful.
I’ve already shown you a result that came from it. Here’s what it is: It’s using your signature link underneath your profile in a forum. In our community, you just click on your name and you’ll see signature there. And you click on that option and then it will take you to where you can edit your signature. And what you can do is type words, and then hyperlink it.
Now I highly recommend you use a trackable link so that you can measure the success of this. Use Google Analytics or use the tool that I’m going to share today; but either way, once you get this dialed in, you will be astounded how many people click on this link in your signature.
What makes it evergreen
Now how is it evergreen? Well every single time you post, this signature appears and your post will stay there as long as you’re a subscribed member. If you leave the community, the signature disappears and that’s only fair. More or less, if you were to think of it as a banner ad, then you should be able to generate some specific leads.
Now, if you have any sort of business, or even if it’s not related to people who are in our community, you should join communities where you are allowed to carry a signature link because it’s simply a case of posting answers to people who have challenges and they see you as being an expert, and then they click on the link underneath the post. It’s a natural thing to do.
Now if you combine this with using the search tool, you can hone right in, you can zoom in onto specific topics. So the sort of places that I worked hard were the forums for software and forums for Internet marketing. And I would join these memberships. In fact, in one case, I even joined up a friend of mine to go and post. And I was carrying a link in his signature. I sponsored his attendance in a community just to get my signature link there.
And the deal is you just search for topics that you know back to front. Go and answer them and then people will click to follow you.
A modern version
Another modern-day version of this is Facebook groups. If you can go into Facebook groups and post a few posts, people will invariably click on you to find out more about you, and you put a link to your website in the “Works at” profile. So say, I have “Works at SuperFastBusiness” and people can click through and come to my website.
So signatures are important. So I encourage you, if you haven’t used this real estate yet underneath your posts, try it. Put a link to even your About page and let people know more about you. Or a video that you like or something inspirational, or a product or service that you sell. And you’ll find that people will come and visit you. There’s a lot of activity going on in the community.
And just to back up a second, I’ve got 12,521 posts. So that means my signature is showing 12,500 times. OK? So people click on my stuff.
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