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James is taking this solo episode to talk about the top ten eps of the James Schramko podcast, from 2022, as well as some updates to the business and his personal life.
Among the guests whose interviews made the list are regulars like Will Wang and John Lint, as well as some first appearances.
Our episode on how to host a successful virtual event also made the cut.
And video podcasting proved a relevant topic for many in our audience.
Table of contents
1. Surfing and business
2. As the world opens up…
3. Some household upgrades
4. Where the podcast is at
5. Team and socials
6. And now, our best episodes…
7. Ten – Best 2022 podcast tools
8. Nine – Become a seven-figure freelancer
9. Eight – Succeeding with virtual events
10. Seven – Creating Holy Grail offers
11. Six – Launch campaigns made easy
12. Five – To 100K revenue in nine months
13. Four – Winning hostile conversations
14. Three – Why delete a business?
15. Two – Is video podcasting worth it?
16. One – Learn and teach better
Surfing and business
Early in 2022, James caught his first barrel on a surfboard. He did a lot of surfing that year, testing boards and tuning his quiver.
And it’s an apt metaphor for his business, which he also tunes. Last year, he took the big step of rebranding from business to personal, hence the current James Schramko brand.
A large chunk of 2022 was given over to the process of transferring James’s membership onto the Kleq platform, the simple solution that replaces the patchwork of tools James was previously working with.
As the world opens up…
As the world recovered from COVID, travel was once again possible. James went to Singapore, Thailand and the Philippines.
James also resuscitated his annual Maldives surf trip, which was a huge success. In fact, 11 out of 13 participants opted to do it again this year, and the event to date is sold out.
Some household upgrades
The Schramko household saw some improvements. James’s bookshelf was finally completed and houses his extensive collection of books.
James highly recommends as well upgrading the things you use on a daily basis – cutlery, sheets, towels, T-shirts. A better environment makes a huge difference, so why not have nice things and donate or recycle the rest?
Where the podcast is at
Between recording this episode and the one before it, there was a period of over two months. James built up a stock of pre-recorded episodes, and took a hiatus on recording from late November to February.
The podcast has powered on, posting one episode a week, and James in the meantime had an amazing overseas holiday with his family.
After this there are still a couple of recordings from November. The first episode James will record this year is with Lloyd Thompson, so that’s a hint of what you can look forward to.
Team and socials
James did a lot of business analysis and reflection towards year end, and got to meet in person with his team.
They’ve finally cracked the formula on social media videos, which is exciting. You can see James’s stuff on Instagram, @jamesschramko – some of it is getting great traction.
And now, our best episodes…
That’s it for the catchup, now time to recognize our top ten episodes…
Considering we did 2 episodes a week for most months, there were about a hundred contenders.
Those that made it were scored on a combination of YouTube views and audio downloads, and will be shared in reverse order.
10 – Best 2022 podcast tools
The 10th most popular episode was Episode 894, Best Podcast Tools for 2022 edition with Charley Valher.
Podcasting was huge in 2022. And then as now, there were a lot of tools to help you put out a good show.
James and Charley talked about what was working for Charley’s business and his clients. And it’s worth mentioning, the good camera, good lighting, and (typically) good sound of this podcast is because of Charley.
9 – Become a seven-figure freelancer
Number nine was Episode 893, Becoming a Seven-Figure Freelancer.
The word freelance, naturally, conjures up freedom – being your own boss, setting your own hours, choosing your clients. And audience favorite Will Wang has made a seven-figure living with that model.
With so many freelancers struggling, how does Will do it? That’s what he reveals in the episode.
8 – Succeeding with virtual events
Coming in at number eight was Episode 888 (yes, that’s how the numbers fell) – Success with High-End Virtual Events.
When COVID struck, one of James’s clients, Brendan Elias, was making a living running in-person events. James was just wrapping up his own live event when the news came, and he remembers Brendan there, not quite processing it at the time.
But of course, Brendan had to adapt, and adapt, he did. He took to Zoom and became a successful online event facilitator.
In the episode, Brendan takes us through the transition and what he learned, and offers insights for anyone looking to make a similar leap.
7 – Creating Holy Grail offers
In number seven spot is Episode 938, How to Create Holy Grail Offers with Kenneth Yu.
James has always said, if you have an offer that converts, everything else is easy. Kenneth specializes in what he calls “Holy Grail offers”, offers that cut through the noise in the market.
Kenneth talks about finding the bleeding thumb of your market, riding the wave of the economy, offering unexpected ways to get results and putting your offer in words with a four-part framework.
6 – Launch campaigns made easy
In number six is Episode 887, A Typical Launch Campaign You Can Copy – The Marketing Series.
You probably think a product launch campaign takes heaps of of time and energy. John Lint and James put this episode together to talk about setting up a launch with minimum effort and cost, and get results.
They put a spin on an age-old marketing concept, and break it down to a few crucial elements you can execute in a matter of clicks, especially with John’s all-in-one platform, Kleq.com.
5 – To 100K revenue in nine months
In position number five is Episode 890, From Zero to 100K in Nine Months – A Case Study.
This episode is really inspirational to James. The guest, a client of his, Nils Vinje, really represents with this case study what’s done in the James Schramko membership.
Nils started with nothing, really, and built a business as a leadership coach. He was working in the traditional corporate world, and hitting the 100K revenue milestone in just nine months was a big impact for him.
Nils applies everything he learns from James, and gets results. Check out the episode for an idea of his attitude, his strategy and his model, and if it can work for you.
4 – Winning hostile conversations
Number four is Episode 897, How to Think Better and Win Hostile Conversations with Mark Joyner.
This is a personal favorite of James, because an online marketer is bound to get trolls and other unwanted attention. And the biggest lesson he’s gotten from Mark Joyner is to maintain your stance.
The episode is definitely a longer talk. But it was one of the most interesting and well appreciated, and Mark Joyner, if you don’t know, is an absolute OG of the online industry.
3 – Why delete a business?
In third place is Episode 927, Why I Deleted My Business.
This was naturally very relevant for James’s audience. SuperFastBusiness was his company brand for more than 10 years, and it was very profitable – so why do away with it?
One factor was a focus on revenue share deals, at the inspiration of Jay Abraham. Another was the current greater rewarding of social brands.
James lays out his reasons for going personal in this episode. And while coming to it was not an easy decision, he foresees it won’t be the last change he makes to his business.
2 – Is video podcasting worth it?
The second most popular episode of last year was Episode 892, Is Video Podcasting Worth the Effort? – another Charley Valher appearance.
Charley actually suggested to James that he go to video. The medium is big, and Charley handles people’s podcasts for a living, so he know what works.
1 – Learn and teach better
So what was the number one most downloaded and viewed episode of 2022 on the James Schramko podcast?
The distinction goes to Episode 935, Learn and Teach Better with Dr. Justin Sung.
If you’ve ever had trouble with learning, wouldn’t it be great to know it wasn’t your fault? Dr. Justin Sung is on a mission to help people learn effectively, and his methods are quite different from what’s taught in school.
James invited Justin to give course creators and educators tips for making products that people will actually benefit from. Dr. Sung discussed as well how learners can get the most out of information products that they purchase, and James took a lot of insights from the episode into his new membership platform.
That pretty much rounds out our list. If there was an episode you loved that you didn’t see in the top 10, let James know, because he does let trends guide him. You can send him an email or comment below this episode.
Also, you might notice we’re getting close to Episode 1000. James gets asked, What are you going to do for 1000?
One thing he wants to do is hear from you. So if you’re listening, it’s not too late to send a video or an audio clip to [email protected]
Send us a link to a YouTube video or a Dropbox or a Drive folder, and let James know, how has this podcast helped you? Or what insights have you gained? Or did you implement something you learned on the podcast? Is there a special memory you have of any of the episodes or guests that that you think would be interesting for other listeners to listen to? We’re going to compile these and make it part of our Episode 1000.
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