Recently I received an unsolicited sales pitch containing this statement:

“We are delighted to have the opportunity to respond to your requirement for a solution that will dramatically increase your sales volume over as short a period as possible.”

What the heck?

Perhaps it could have been re-stated as – “you can get more sales, faster”

I wonder if the people writing these wordy marketing platitudes ever consider the dribble coming out of the keyboard.

Simplify your message and you will get better results, (faster )

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