Integrate

To get a highly leveraged dollars-per-hour outcome, consider placing part of your product or service inside someone else’s customer area with a lead back to the full product.

Also, consider placing someone else’s product or service in your customer area with an affiliate link back to their products.

What can you integrate today?

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Tail lights

In the car industry, sales people don’t count the commission until they can see the tail lights of the customer driving away from the dealership. Make sure your deal is completely closed before you celebrate

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Removing layers of compromise

As your knowledge, experience and awereness increase, you can remove the layers of compromise that prevent you from being truly effective.  The trick of course is to recognize the compromise in the first place. Some are obvious and others are not. Habits for example are based on assumptions. Are you re-questioning those assumptions occasionally and replacing self [...]

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What did they expect?

You have more ability to manage the expectations of others than you may realize.  When you don’t correct a false expectation (also known as ‘hope’) nice and early, you are allowing it to compound into something much more difficult to correct at a later date. Set clear expectations, early.

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Buying time

Time is fixed, money is scalable. You can actually buy time. Hire someone to do all the things you don’t love or can’t do.

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Anti-hype

While everyone is ‘busy’ paying attention to the latest hype, successful people are implementing the proven boring stuff. Often it makes perfect sense to do the opposite and take the path of anti-hype.

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